GURUKUL TECHNICALS INSTITUTE UPDATED DIGITAL MARKETING CURRICULUM COVERING BASIC TO ADVANCED
LEVEL OF INTERNET MARKETING
DIGITAL MARKETING FUNDAMENTALS
In this module you are offered the overview, basic fundamentals, and complete understanding of digital marketing process.
WEBSITE PLANNING & DESIGNING
The students are offered the basics knowledge of web development concepts and essentials of an engaging website of different web designing techniques.
SEARCH ENGINE OPTIMIZATION
Get Search engine optimization techniques to rank any website on top of the search engines for any desired keywords with our SEO training module. You will also learn about Google webmaster tooland other SEO tool as well.
SEARCH ENGINE MARKETING
In Search engine marketing, the students are provided complete knowledge regarding online advertising like search advertising, display advertisment and increase conversion with optimization.
SOCIAL MEDIA MARKETING
Here the students will get to learn the techniques how to engage target audience and potential customers on social networking sites like Facebook, Twitter, Linked In etc.
We offer the complete knowledge regarding making huge money online by generating leads and sales for other business as a part time/full time affiliate marketer.
We will also provide training to place ads on android devices, iOS devices, mobile apps responsive websites to generate leads from mobile devices.
ONLINE REPUTATION MANAGEMENT
The students will learn techniques of online reputation management, along with its importance. know how to leverage social media for online reputation management
Learn techniques to Measure, Analyze and improve the performance of your online marketing campaigns through analytics tools of different search engines like Google, Yahoo, msn etc. We will also preparing for Google Analytics certification.
You will learn how to sell products on e-commerce websites and increase sales through different digital marketing strategies.
Here you will learn to create and distribute engaging as well as relevant content on different web pages to drive visitors to the targeted website and generate potential leads.
The students learn how to target customers in specific location, region or area through paid (PPC) or organic search.
Learn the techniques for Brand building, by making engaging movies, video ads and you will learn how to promote it on youtube.
You will learn how to target your potential audience through emails, learn to compelling email copy, open rate optimization in our winter / summer training program
FUNDAMENTAL OF ADSENSE
Learn to earn thousands of dollars every month with adsense and blogging. Learn to integrate google webmaster tool, Analytics, Adsense Account and other optimization techniques.
WORDPRESS / BLOGGING
You will learn to craft your own blog of your choice along with the techniques to promote it online.
DIGITAL MARKETING STRATEGIES
Learn to plan and execution of Internet marketing strategy. In this module, you will learn from various case studies and industry insights which will help you to craft a result oriented strategy for online business.
EARN MONEY AS FREELANCER
A special module in our digital marketing training course, where we will train and provide you platforms to earn money as a freelancer.